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Tata Altroz takes a dig at New i20 and Hyundai Responded Back Cleverly!


Tata Altroz takes a dig at New i20 and Hyundai Responded Back Cleverly!

by admin | November 02, 2020


Tata Altroz vs Hyundai New i20

Rivalry can be quite fun for the spectators. It's even more fun when big brands take a dig at their rivals in a direct manner. Tata motors has released an ad for their Altroz premium hatchback based on the Halloween theme, which takes a dig at the soon to be launched Hyundai i20. 

            Tata Motors have been running an all new 2020 Halloween Campaign using their cars. However, one particular ad with the Altroz directly takes a hit on the upcoming rival, 2020 Hyundai i20. This short video has a caption too, “You Can I the Trick 20 Times , but it’s the treat that you fall for” which is directly mentions the upcoming i20. The car is even wrapped in the video to show that it is yet to be launched. In simple terms, they are referring to the i20 as a trick with loads of features and the Altroz as a treat. Hyundai i20 is all set to become the most feature loaded car in the segment once launched next week in India. 

         Hyundai has also responded to this ad from Tata with a short video along with the caption, “The darkness has found a new treat. This is no trick. The all-new i20 is all set to treat you with its sleek style and thrilling performance. Stay tuned.”

The 2020 Hyundai i20 will be launched in India on 5th November, 2020. Bookings for the new premium hatchback have already commenced in India and a considerable amount of details of the new i20 are already out on the internet. It will be loaded with features and compete against the Tata Altroz with two petrol engines and one diesel engine. The Altroz is a strong product too, with best in class safety credentials and handling. It remains to be seen how both the hatchbacks perform in real world, as well as in terms of sales.


Category
:      Car News
TAGS
:      Tata Hyundai i20 Altroz


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    The Nissan Magnite, was revealed as a concept a few weeks ago. This new compact SUV is going to be the Make-it or Break-it product for Nissan India. Nissan has released a new teaser video of the testing prototype of the compact SUV. Here are some observations based on the teaser video.

    Exterior

    The production-spec Nissan Magnite seems to retain most of the concept’s design elements including the large grille, the Sharp creases and the funky alloy wheels. It has even the same sculpted bonnet and angular headlights. Since the Magnite was originally meant to be launched as a Datsun, the grille bears

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    resemblance to the other Datsun models.

    The side profile looks muscular with prominent body cladding and large wheel arches which seem to dwarf the 16” wheels. The higher spec variants also seem to receive a dual-tone roof, blacked-out pillars and silver roof rails. At the back, the Magnite sports sharp looking LED tail lamps which resemble those on the Triber's, a clean tail gate and a dual tone bumper. The Magnite is also set to be the first model in India to sport the new Nissan logo.

    Interior

    The interior too is expected to be close to the concept with a large, centrally mounted 8” touchscreen and layered dashboard with an octagonal theme. Other expected features include:

    • 4 airbags

    • ABS with EBD

    • Rear AC vents

    • Push button start

    • Digital instrument cluster

    • Auto climate control

    • Auto headlamps

    • Auto wipers

    • 360 degree camera

    • Connected car tech

    • Front and Rear seat armrests

    • Auto folding ORVMs

    • Projector headlamps

    • LED DRLs

    Powertrain

    The Nissan Magnite is expected to be available with two engine options. The first will be the 1.0L Energy series, 3 cyl Naturally aspirated engine from the Renault Triber, producing 72PS Power through a 5 speed manual gearbox. The second powertrain will be a new 1.0-litre three-cylinder turbo-petrol unit producing 95PS Power through either a 5 speed manual or CVT automatic gearbox.

    Pricing and launch

    The new Nissan Magnite will be launched by early 2021. However an unveil is expected to happen by October 21st. The Magnite is also likely to be priced very aggressively with expected starting price of Rs.5.5L ex showroom for the entry level non turbo variant. The fully loaded top spec variant is expected to be priced equivalent to the Maruti Suzuki Vitara Brezza, one of its chief rivals. When launched, the Magnite will go against the Tata Nexon, Hyundai Venue, Kia Sonet, Ford Ecosport, Mahindra XUV300 and the Honda WRV as well. Stay tuned for further updates on the Nissan Magnite.


    In terms of looks, the Facelifted model receieves many visual updates. The front looks a bit more aggressive and more modern. LED headlamps, new bumper design and grille give it the much needed change from the boring avatar it had. The rear has remained mostly unchanged apart from the LED tail lamps and a rear skid plate integrated quite well into the rear bumper.

    The interior of the new Facelifted Nissan Kicks is quite different from the existing India-spec model. The central AC vents are positioned above the 8-inch touchscreen infotainment system while it also has a semi-digital instrument cluster with

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    a 7-inch TFT display. Other changes include a flat-bottom steering wheel, updated centre console for the e-Power drive train, six airbags, active safety systems like front collision warning and rear cross traffic alert, adaptive cruise control, auto headlamps, 360-degree camera and engine start-stop button. That’s a good deal of features to start with!

    While the Kicks e-Power and its hybrid powertrain are unlikely to come to India, Nissan could refresh the existing model with updates from the Facelift e-Power version that could go on sale in 2021. Nissan had previously stated it will study the feasibility of the e-Power tech in India, but so far no announcement has been made regarding its introduction. The Thai-spec Nissan Kicks e-Power starts at a price od from Rs 21 lakh (converted 889,000 baht), which is quite a lot of money for a car that size. 

    The Indian version of the Nissan Kicks recently updated wothBwith complaint with new 1.3-litre turbo-petrol engine churning out 156PS, making it the most powerful in this segment The BS6 Kicks has been recently launched with prices ranging between Rs 9.5 lakh and Rs 14.15 lakh (ex-showroom, India). It will continue to rival the likes of the Renault Duster, Kia Seltos and Hyundai Creta. 


    Tata Motors likes to stay in the news and they have always been quite successful at that. They have a habit of launching either subtle updates or special editions or even new variants of their cars almost every month. This time it’s a great news for Black lovers.

          Tata motors have filed trademark for #DARK and Camo editions of their budget range of cars, the Tiago, Tigor, Altroz and the Nexon. The #DARK edition is what we have seen on the Harrier already. The Harrier #Dark edition featured a new Atlas Black colour scheme with Glossy black finished alloy wheels. The

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    interiors too were given an all-black treatment with faux metal glossy grey accents on the dashboard and doors. We can expect the same treatment to be given to the other cars as well.

           As a result of the success of this special edition, the manufacturer has decided to launch this edition on all of their cars including the Tiago, Tigor, Altroz and Nexon. This #Dark edition scheme however, just like on the Harrier, will be available only on the top spec XZ+ variants of the Tiago and Tigor. The Altroz will receive this paint scheme only on the XZ and Nexon #Dark will be available on the XZ+, XZ+(S) & XZ+(O) variants along with their AMT equipped versions.

           The other special paint scheme that is expected to launched is the CAMO edition. Though we are not sure about it’s details or colour scheme, it is safe to expect a white and black camouflage theme either only on the roof or the whole body.

            Apart from these already available Tata cars, Tata Motors will also be introducing these #Dark and Camo schemes on the upcoming flagship Gravitas SUV as well.

            These #Dark and Camo special colour scheme are expected to be priced around Rs 30,000 - 40,000 depending on the car model. Stay tuned for further details on these special editions from Tata Motors.